Google Analytics

Conversion rates remain the top priority for any website. Being a UX researcher/designer, you have to be interested in knowing what users are doing on your website, where they are coming from, how long they get engaged, and the ways you can improve conversion.

Check this ultimate guide to Google Analytics for UX designers

10 Google Analytics reports
that tell you where your site is leaking money

Whenever you hear someone ask “what should I test first?,” you know you’re dealing with an amateur. They have a lot to learn. You can tell them that they should start by identifying where the leaks are.

The first step toward plugging the leaks is identifying where the leaks are. Which funnel steps, which layers of your site, which specific pages are leaking money? Google Analytics can provide answers.

Read full article: 10 Google Analytics reports that tell you where your site is leaking money

 

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