A UX brief has to be:
- Useful – First and foremost a great UX document is useful to its audience. It clearly contributes to the overall goal of the work being undertaken– whether that’s to create a design, define a strategy or carry out some research.
- Appropriate – A great UX document is appropriate to its purpose, to the situation and to its audience. For example, an internal team document doesn’t need to look like a work of art. Equally a document that’s going to be widely circulated shouldn’t look like it’s been cobbled together in 5 mins.
- Usable – Just like a usable interface, a great UX document is easy to understand and use. Ideally it should be as self-explanatory as possible.
- Presentable – A great UX document doesn’t need to be a work of art, but it should be presentable (appropriately presentable if you will).
- Accessible – A great UX document should be easily accessible. It should be easy to find, easy to access and in a suitable file format.
Consider the following 5 Ws and 1 lonely H, namely:
Why? – Why is the document being created in the first place?
Who? – Who is the document for?
What? – What is the purpose of the document?
When? – When is the document needed?
Where? – Where will the document be used in the UX design process?
How? – How will the document be used?
Learn more at: http://www.uxforthemasses.com/create-great-ux-documents/